*FOR IMMEDIATE RELEASE*
Contact: Jody McLain
614-430-3021
PBS KIDS® and Brighter Minds Media, Inc.
Announce New Preschool Book Line
New Characters Introduce Kids to Basic Early Learning Concepts
COLUMBUS, OH, May 19, 2006 – PBS KIDS announces a publishing agreement with award-winning educational publisher Brighter Minds Children’s Publishing to launch a new preschool book series as part of a licensing program that embraces free play, exploration and imagination. The entertaining, interactive product line will include board, novelty, early reader, chapter and activity books along with educational supplemental materials. Brighter Minds has announced that the all new, original series will be available in retail stores nationwide, including Wal–Mart, Barnes and Noble, and Books–A–Million beginning June, 2006.
The first set of books, created for kids up to 4 years old, will feature new, vibrant, playful characters including Jango, a curious giraffe; Spike, a pink elephant; Oppenheimer, a dog with glasses; the Highly Intelligent Squirrels – Byron, Kali and Nils; Abby, a studious cat; and more. Each story will take preschoolers on a journey, teaching them about the diverse world they live in and helping them build language and literacy skills while developing early learning concepts.
“We’re excited to be working with Brighter Minds to offer more top quality, educational products to kids and families” said Amy Bevilacqua, Senior Director, PBS Consumer Products. “It’s very important that the products PBS develops enhance a child’s ability to learn, create and grow, and we are confident that our book series with Brighter Minds will achieve these goals.”
“We understand PBS KIDS’ mission and, as it is compatible to ours, we are thrilled to bring this latest line of books to children across the country. We are dedicated to publishing quality books that are affordable and thereby accessible for every child.” said Vivian Antonangeli, CEO/Publisher of Brighter Minds Children’s Publishing.
Stories such as “Moo, Moo! Who Are you?”, “The Great Cake”, “Imagination Vacation”, and “Hide and Peek” will invite children to identify animals and their sounds as well as shapes, colors, numbers and more. At the end of each book, parents and kids will find a learning summary and activity, along with additional information and web resources available on PBS Parents (www.pbsparents.org) to further develop the learning concepts presented in each story. The books are authored by Sherry Gerstein and illustrated by Andy Bennett.
In September of 2006, Brighter Minds Media, Inc. and PBS KIDS will introduce six additional titles to the marketplace. “Feeling Happy,” “Winter Spring Summer Fall,” “I Don’t Want to Go to School,” and “Fruit Salad” will be four new case bound books. Two sets of Giant Learning Flash Cards teaching numbers or animal sight words will also be offered to supplement the books.
PBS KIDS’ publishing program builds upon PBS’ commitment to school–readiness, further extending PBS KIDS’ mission to educate, entertain and enrich the lives of young children beyond television. Proceeds from book sales will support PBS KIDS programming and services.
The new book line will hit store shelves in Summer 2006 in the U.S. and Canada.
PBS KIDS is committed to providing the highest quality commercial–free content and learning environment for children across the country. Providing age-appropriate, diverse programming for kids, PBS KIDS’ programs consistently earn more prestigious awards than any other broadcast or cable network. Only PBS KIDS has earned the unanimous endorsement of parents, children, industry leaders and teachers. With additional PBS resources to complement its programming, including PBS KIDS online (www.pbskids.org), PBS KIDS GO! (www.pbskidsgo.org), PBS Parents (www.pbsparents.org), PBS TeacherSource, PBS Ready To Learn services and literacy events across the country, PBS KIDS is providing the tools necessary for positive child development. PBS is a nonprofit media enterprise owned and operated by the nation’s 348 public television stations, serving nearly 90 million people each week and reaching 99% of American homes.
About Brighter Minds Media, Inc.
Brighter Minds Media, Inc. is the newly-formed parent company for Ohio educational publisher, Brighter Child Interactive, LLC and its imprints, including Brighter Minds Children’s Publishing. Brighter Minds Media, Inc. is proud to offer a fun, innovative line of products including software, books, workbooks, flashcards, interactive DVD games and online games. Brighter Minds Media, Inc. prides itself on the creation, publication, and distribution of multimedia materials for the entire family. Brighter Minds Media, Inc. is publicly traded on the TSX Venture Exchange (TSX:BRI.V) and is a Hargan Ventures (www.harganvc.com) company.
Learn more online at www.brightermindsmedia.com
For more information: www.brightermindsmedia.com or
Contact: jodym@brightermindsmedia.com
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